Acquérir les outils nécessaires pour parvenir à une communication convaincante, percutante, courte et pour marquer les esprits |
Comprendre l’enjeu d’une communication minutée |
Se préparer et s’entraîner au pitch |
Se préparer et s’entraîner au storytelling |
Capter l’atention grâce à une communication para-verbale et non-verbale adaptée |
Étape 1 : Préparer son intervention avec le storytelling
Identifier les situations relationnelles pouvant nécessiter le recours au pitch
Découvrir les principaux atouts du storytelling
Identifier les messages clés d’une présentation
Construire le schéma narratif associé à sa présentation
Choisir les différents personnages à intégrer dans son pitch
Étape 2 : Construire son pitch pour en optimiser le rapport durée/efficacité
Appréhender les différents enjeux d’une communication minutée
Acquérir les principales techniques de l’écriture journalistique
Élaborer une accroche percutante
Rédiger son pitch - golden circle
Étape 3 : Répéter et présenter son pitch
Utiliser les techniques de narration orale inspirées du théâtre
Harmoniser communication verbale, non-verbale et para-verbale
Utiliser la force de conviction du silence pour faire résonner son argumentaire
Synthétiser les différents messages clés pour en favoriser la mémorisation par les interlocuteurs
160, avenue de Strasbourg
54000 Nancy
contact@blique.com
03 83 85 58 55
25, bis route de borny
57070 Metz
contact@blique.com
03 83 85 58 55
Paris, Lyon, Strasbourg, Nancy, Metz, Luxembourg, Bonn
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